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"EchoMail® is our proven solution
in terms of accuracy, workflow, and ease of use. Without it, our Business
to Business customers would not receive the quality of response and
service they need."
--David Wang, AT&T
Products used:
EchoMail® Business IntelligenceTM
EchoMail® Customer CareTM
EchoMail® Direct MarketingTM
Number of E-Mails processed:
Over 10,000 per month
Over 25 Direct mail campaigns
Integration with AT&T's 10 million-record database
Service Solutions:
Data Mining
Business Intelligence Support
Network Architecture
Workflow Analysis
Direct Mail and Strategic Planning
Training and Consulting
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Success Story: AT&T
Company Overview
AT&T Corp. ("AT&T") is the world's premier voice and data
communications company, serving more than 80 million customers, including
consumers, businesses and government. AT&T's revenues are over $50
billion and they employ approximately 109,000 people. AT&T provides
services to virtually every country and territory around the world.
EchoMail has saved AT&T over
$3 million in customer support costs
Our Philosophy
AT&T knows their success in the future is tied to customer satisfaction.
AT&T's goal is to rapidly respond to their customers' communication,
and make their business customers successful by bringing to market
exciting and useful ways to communicate.
AT&T been using EchoMail for
four years
What EchoMail Does for AT&T?
EchoMail provides AT&T with an
intelligent business communication tool and an integrated relationship-management
solution that dramatically improves customer care, strengthens marketing
and supports a mobile workforce. EchoMail
has delivered results between 8% and 15% in direct-mail campaigns.
It also rapidly responds to business clients using automated responses
with an unparalleled accuracy of over 90%.
Types of Inquiries Handled
Product and pricing assistance requests
Video and teleconferencing support
Thousands of mobile workforce needs
National and international billing queries
E-commerce issues and requests
Thousands of varied support inquiries from 20 different company-wide
divisions
E-Mail feedback requests from seven major 800 and 900 communication
call centers
The Real Value of EchoMail
With EchoMail, AT&T is managing,
responding and touching its customers in ways they could have only
dreamed about a few years ago. AT&T is truly reaching out and digitally
touching the customers who count, and it's their customers who are
feeling the positive effects of EchoMail
EchoMail has identified over
$10 million in new sales leads
Primary EchoMail Benefits
EchoMail provides sales leads
and accurate responses to AT&T business clients, and routes E-Mails
in multiple languages to representatives all over the world.
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