EchoMail Business Intelligence is based on XivaTM, a proprietary technology process for analyzing E-Mail. It examines and automatically categorizes each message by attitude, issue, request, sender type and product or service.
Once E-Mails are categorized, BI can be used in conjunction with EchoMail CC, EchoMail DW, EchoMail LM or EchoMail DM to instinctively calculate and send responses, integrate E-Mail categorization with existing customer data, automatically route leads and perform intelligent targeted outbound mailings. EchoMail BI is also designed to act as a standalone application for monitoring all inbound and outbound E-Mail to report important trends. |