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EchoMail Direct is a tool for the creation and execution of outbound E-Mail campaigns, guides users step-by-step
through the entire direct marketing process, from choosing the campaign type and design template to creating and
managing the mailing list, providing real-time reporting in an easy to understand format.
EchoMail Direct delivers the benefit of an automated campaign creation process, giving the user the ability to
launch a template-based campaign in a very short time period. EchoMail Direct is ideal for low-volume campaigns
and can be easily used by both small and medium companies.
EchoMail Direct templates can be developed using corporate branding and messaging, and then distributed to remote
offices, allowing for remote creation and tracking of E-Mail campaigns targeted to a local audience.
Product Features:
- Step-by-step approach to building an E-Mail campaign
- Easy to use, web-based user interface
- Rapid real-time reporting
- Secure back-up and redundancy in storage of all data
- List management and storage with personalized fields
- Imports contact names from external systems (Microsoft Outlook, Lotus Notes, Siebel, etc.)
- Bounce-back management
- Automatic unsubscribe management
- Automated click-through tracking
- Ability to track opened E-Mails
- Secure log-in per user
- Ability to link to external pages
- Ability to name and archive campaign history
- Full collection of professionally designed templates for
- Offers
- Invitations
- Newsletters
- Cards
- Ability to create custom templates
- And many more…
Product Benefits:
- A Business Process Engine for E-Mail Marketing
- Construct and send out a professional E-Mail campaign in under five minutes, versus two weeks
- View campaign results in real-time
- Turn-key - no need for any IT resources to run and maintain application
- Save money on expensive design and production costs
- Save money on design, print and mailing of traditional, direct mail
- Acquire new customers and maintain existing ones at a fraction of the cost
- Does not require any web engineering
- Insure that all mailings are in brand compliance
- Control for Corporate and Individual level for brand/Image Protection
- Use it any time you like (24 X 7 'Shop')
- Anyone can use the system with less than ten minutes of training
- High response rates that tradition print marketing
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