CAMBRIDGE, MA - February 27, 2000 - EchoMail, the established provider of E-Mail Relationship Management solutions, is influencing the European marketplace as President and CEO, V.A. Shiva, a.k.a., Dr. E-Mail traveled to London, England to address business leaders on Automating E-Mail Response Systems.

As the financial capital of Europe, London offers a unique blend of historic monuments and high technology centers as the setting for the conference, hosted by the International Quality & Production Center. Customer Relationship Management (CRM) Experts and business leaders from Europe and the United States gathered to discuss the power of E-Mail.

"E-Mail is the vehicle for relationship management," said V.A. Shiva, President and CEO of EchoMail in his keynote address, Using Automated Systems to Improve E-Mail Response. "People are not fully aware of the power of this medium. We have been developing technology for the past five years that can truly automate the process of responding and sending E-Mail messages, we are considered by many as pioneers in this field. We are delighted to be able to exchange ideas with our European counterparts. It has been a great experience for all of us."

About EchoMail, Inc.
EchoMail, Inc. is a privately held technology company with headquarters in Cambridge, MA. Since 1994, EchoMail led by Dr. E-Mail; (Shiva) has provided customer relationship management to major companies and the Fortune 500 and to major brands via an ASP platform. These companies include AT&T, Allstate, Gateway, IBM and Sprint PCS, among others. EchoMail helps companies manage large volumes of inbound customer E-Mail by automatically receiving, processing, responding, storing and tracking those e-mails. EchoMail's outbound system proactively invites customers to interact immediately by way of direct E-Mail campaigns. EchoMail's patented technology helps customer-focused enterprises launch multi-media E-Mail campaigns that build brand loyalty through improved customer relationships.