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For Immediate Release

Contact:

Anne Hardy
EchoMail, Inc.
66 Church Street
Cambridge, MA 02138
(617) 354-8585
Press@EchoMail.com
http://www.EchoMail.com

EchoMail Opens Doors to E-Technology in India
Leading E-Mail Company Inks Deal With Millennium Software Productions

CAMBRIDGE, MA - November 3, 2000 - A leading developer of E-Mail technology, EchoMail, Inc. has appointed Millennium Software Productions (India) Pvt. Ltd., as its agent in India. Millennium Software Productions, is a software and creative content development company located in Chennai, India. MSP will begin marketing EchoMail services and products by the end of this year. In addition to marketing E-Mail technology, MSP also manages multi-channel marketing campaigns for several companies including Black Thunder, an amusement park business in India.

V.A. Shiva, EchoMail President and CEO said, "Our explosive growth and proven track record in the US has opened many doors for us and we are pleased to add India to our growing network. It does not matter where a company conducts business; customer satisfaction is paramount to growth. Having MSP on our team makes us more operationally efficient and able to provide better support for our clients with a 24/7 presence."

EchoMail offers a completely web-based, enterprise-wide, multi-lingual platform that enables businesses to conduct one-to-one customer relationships both inbound and outbound. Shiva continued, "The Indian government has begun to embrace technology as a way into the global economy, slowly reducing the high tariffs that had been a significant barrier to global trade. As we continue to expand our own global presence, it is appropriate for us to establish ourselves in this fledgling marketplace."

Durai Ayyadurai, Managing Director, Millennium Software Productions said, "The popularity of the web is evident with Internet cafes opening throughout India. As the economy moves forward, we are rapidly becoming recognized as a profitable business center in the global marketplace. MSP believes that EchoMail's experience and technical support will be highly beneficial in the Indian market. Its platforms are ideal because they can be easily adapted and, subsequently, companies will be able to maximize their customer contact."

The E-Mail industry is one of the fastest growing segments of the Internet market. Forrester Research predicts that eCommerce in Asia-Pacific will surge to $1.6 trillion in 2004. According to Jupiter Communications, ninety-three million Americans sent 335 million E-Mails per day in 1999. Twenty-three million Americans used E-Mail to order goods accounting for much of the $20 billion consumers spent online in 1998.

About EchoMail, Inc.
EchoMail, Inc. is a privately held technology company with headquarters in Cambridge, MA. Since 1994, EchoMail led by Dr. E-Mail; (Shiva) has provided customer relationship management to major companies and the Fortune 500 and to major brands via an ASP platform. These companies include AT&T, Allstate, Gateway, IBM and Sprint PCS, among others. EchoMail helps companies manage large volumes of inbound customer E-Mail by automatically receiving, processing, responding, storing and tracking those E-Mails. Customers can also manage mailing lists and execute outbound E-Mail Campaigns using EchoMail's Direct Mail platform. EchoMail's patented technology helps customer-focused enterprises launch multi-media E-Mail campaigns that build brand loyalty through improved customer relationships.


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