Brief: March 25, 2002 Email Marketers Are Fouling Their Own Nest Overflowing consumer inboxes jeopardize email marketing's value. But it's too easy to blame spammers. Every marketer that sends irrelevant, unwanted messages contributes to the problem. by Daniel P. O'Brien with Charlene Li This Brief is available to clients of the research listed below. If you are a registered Forrester client, please log in. To find out more about beginning an in-depth, strategic business relationship with Forrester, contact us by email or call us at +1 617/613-6000. WholeViewTM clients have full access to this document. Clients of the following products also have full access: Digital Marketing Core Skill For more information about any of Forrester's products, contact us.