EchoMail Inc.
 
 
TWO COMMUNICATIONS LEGENDS JOIN ECHOMAIL, INC. BOARD
Larry Weber, Chairman and CEO, Weber Public Relations Worldwide, & G.M. O'Connell, Chairman, Modem Media . Poppe Tyson, join the board of this Inbound/Outbound E-Mail CRM Specialist.

For Immediate Release

Contact:

EchoMail, Inc.,
66 Church Street
Cambridge, MA 02138 - 3730
(617) 354-8585
Press@EchoMail.com

CAMBRIDGE, MA - November 29, 1999 - The Board of Directors for EchoMail, Inc. elected Larry Weber, Chairman and CEO of Weber Public Relations Worldwide, and G.M. O'Connell, Co-Founder and Chairman of Modem Media. Poppe Tyson to join its membership. The decision was made at EchoMail, Inc.'s most recent Board Meeting on October 26, 1999.

Mr. Weber runs the ninth largest public relations firms in the world. Over the past 20 years, he has provided counsel to a variety of clients on a broad range of issues and established a reputation for thoughtful, out of the box thinking. Mr. Weber is widely recognized as one of the industry's foremost visionaries in applying technology to the practice of public relations. In doing so, he transformed the industry's profile, enhancing its value and effectiveness in today's communication-driven economy.

Identified as a visionary in the converging worlds of technology and communications, Mr. Weber serves on the board of several leading institutions and emerging organizations. He was elected Chairman of the Board of Trustees of The Computer Museum in June 1996. He serves as Chairman of the Board of Directors of the Massachusetts Interactive Media Council (MIMC). In 1998, Mr. Weber co-founded The Commonwealth, a united initiative to promote Massachusetts as the best place in the world for technology innovation and leadership. He was recently named a board member of Technology Review, MIT's magazine of innovation. Mr. Weber also sits on the board of several Internet-related start-ups.

Mr. Weber will be applying his experience and talent to advise and guide EchoMail, Inc. toward establishing world leadership in the e-mail Customer Relationship Management (CRM) space. "EchoMail, Inc. has a great customer base for a young company. I see tremendous potential for EchoMail, Inc. to enhance its leadership position in e-mail CRM. In my advisory role on the Board, I look forward to once again experiencing the excitement of watching a young company take off as more and more companies take advantage of e-mail as a strategic tool for building customer relationships."

G.M. O'Connell co-founded Modem Media . Poppe Tyson in 1987, and has helped to drive this innovative interactive advertising agency into one of the most successful in the world. Mr. O'Connell has extensive experience working with innovative companies utilizing emerging technologies, such as his work as a Product Manager for CompuMall, reportedly the first online mall. He serves on the American Association of Advertising Agencies' Technology Committee.

Mr. O'Connell brings to EchoMail, Inc. his talents in growing a successful enterprise, and in enhancing customer relationships with new communications technologies.

"We are delighted that Larry and G.M. will be joining the board." stated V.A. Shiva, (Founder and CEO of EchoMail, Inc.) after the Board meeting. "They both bring tremendous experience and wisdom gained from guiding small companies into world leaders in their respective fields. We'd really like to be headed in that direction also. I feel very optimistic… like a team manager who's just signed Mark McGuire and Sammy Sosa to a championship caliber team, now that we have Larry and G.M. on our side."

EchoMail, Inc., The E-Mail Company is a fast growing provider of E-Mail solutions to a growing list of blue-chip companies including Nike, AT&T, Allstate, CitiCorp, Gateway, JCPenney, and the Unites States Senate.

EchoMail®, EchoMail, Inc.'s flagship product line, is a leading intelligent messaging and relationship marketing solution that automatically reads, stores, routes, logs, and tracks inbound e-mail using advanced pattern recognition and classification technology. EchoMail's core technology enables major brands not only to save time and money but also to increase productivity and quality of response. Every e-mail is analyzed and each customer is "listened to."

"EchoMail is designed for customers for whom relationship marketing and customer satisfaction are critical business requirements. It allows companies around the globe to execute e-mail campaigns, respond to e-mail inquiries, generate targeted sales leads and build new customer relationships" said V.A. Shiva, CEO, EchoMail, Inc.



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