CAMBRIDGE, MA - May 30, 2001 - EchoMail, the established provider of E-Mail Relationship Management solutions, today announced that Kmart Corporation has selected EchoMail to improve online customer response and service.

EchoMail deployed its suite of products via an application service provider (ASP) environment in less than five days, enabling Kmart to receive, manage, route, respond and track both its inbound and outbound E-Mail communications. Within two months of deployment, EchoMail helped increase Kmart's E-Mail response times and freed up valuable customer service resources.

"Given the growing number of people online coupled with increased demand for personalized service, effective and efficient E-Mail processing and response is key to satisfying retail customers," said V.A. Shiva, President and CEO of EchoMail, Inc. "As we continue to add Fortune 50 companies to our client base, it is evident that organizations are realizing that handling high volumes of in- and outbound E-Mail is an integral component of on- and offline relationships and service."

After an extensive evaluation, Kmart chose EchoMail for its proven ability to deliver a secure and scalable E-Mail Relationship Management solution with the service levels required to manage and maintain the demanding needs of Fortune 50 companies such as Kmart. EchoMail's unique Business Intelligence Technology for multi-dimensional E-Mail analysis and classification allows Kmart and other organizations to seriously reduce costs per customer contact through the automation of E-Mail.

About EchoMail
EchoMail, Inc. develops E-Mail solutions for the financial services, consumer/retail, government, high-tech and telecommunications industries. The EchoMail Suite powers large volumes of inbound and outbound E-Mail by automatically receiving, processing, responding, storing, and tracking all correspondence in an ASP environment. EchoMail, founded in 1994, is a privately held technology company based in Cambridge, MA. For more information, visit www.echomail.com.