EchoMail Inc.
 
For Immediate Release

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Nation's leading builder and customized homemaker selects EchoMail to enhance marketing ROI, quality and reach

Clayton Homes the multibrand, multiple location builder of quality homes selects EchoMail® DM ™ to personalize communication with target audience


Cambridge, MA - June 2007 - EchoMail Inc, pioneers in E-Mail management and marketing announced today that "Clayton Homes," the largest builder of manufactured homes, has selected EchoMail DM™ (Direct Marketing) as the outbound tool it will use to manage its online communication.

David Schwall, Lead Generation Manager at "Clayton Homes," expressed hope of leveraging EchoMail's expertise to ensure delivery of every single outbound E-Mail, execute marketing campaigns that would strengthen 'Clayton Homes' position as the leading provider of affordable homes and enhance customer retention and acquisition.

V.A Shiva, EchoMail Chairman expressed delight over the association with "Clayton Homes". "It is a great feeling to partner with a company driven by a mission of delivering the highest value in housing at affordable prices." Shiva continued "We at EchoMail are happy to drive that mission by enhancing "Clayton Homes" reach with their target audience."

About Clayton Homes
Clayton Homes, Inc., www.clayton.net is a vertically integrated manufactured housing company with 41 manufacturing plants, distributing through 451 company-owned retail outlets, and more than 1200 independent retailers in the country, and provides financing for 330,000 customers and insurance protection for 160,000 families. Also, Clayton is currently developing 13 large-scale housing developments.

About EchoMail
EchoMail, Inc. develops award-winning E-Mail direct marketing, customer care, business intelligence, lead management, data warehousing, and e-billing solutions for the Fortune 1000. The EchoMail Suite powers large volumes of inbound and outbound E-Mail by automatically receiving, processing, responding, storing, and tracking all correspondence in an ASP, licensed, or agency environment. EchoMail, founded in 1994, is a privately held technology company based in Cambridge, MA. For more information, visit www.EchoMail.com.


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